IOBM FALL 2021
We Are Limitless
The Fall 2021 admission campaign for IoBM was an audacious effort to captivate and inspire students. Our big idea, “We are limitless,” was a bold proclamation that aimed to resonate with young, ambitious minds. The campaign utilized typography to create a unique identity for Admissions 2021, while adding visual wit and contemporary flair to update their previous, more traditional visual vocabulary. The use of secondary colors elevated the campaign’s impact, creating a distinctive and compelling message that dared students to dream big and break free from limitations.
Date:
January 24, 2023