Portfolio

Kar Guzar

We strategized and designed a comprehensive campaign for the Pakistan Cables Annual Conference 2021 with the goal to inspire and acknowledge the efforts of their employees’ dedication. The core concept of the campaign was the motivational slogan “Kar Guzar“. To enhance the impact of the campaign, we produced an up-beat jingle that complemented the theme. The visual content showcased employees from various departments. The campaign exuded a bold and lively feel, which aimed to create a lasting impression on the audience.