PATEL HOSPITAL CAMPAIGN 2021
20 Years of Trust
The campaign was an emotionally charged effort to raise funds and showcase Patel Hospital’s life-changing work in the community. The visuals were divided into two halves using a split-screen approach, showing patient suffering on one side and healthy on the other, creating a compelling visual dichotomy. Human elements were infused to evoke empathy, and the campaign was launched across all media channels; TV, Radio, OOH, Digital, and Print media. The powerful message successfully highlighted Patel Hospital’s mission, inspiring donors to support their noble cause and aid their efforts in helping those in need.
Date:
January 24, 2023
